Monday, November 16, 2015

The wonders of magazine publishing (part 2 of 2)
Unlike tabloids, spreadsheets and periodicals, magazine publishing incorporates conventional reporting with creativity and artistry.

While all the other forms of print media adhere to strict rules and guidelines, magazine publishing breaks this taboo and is inclined to more liberal and aesthetic approaches.

Commercially, magazine publishing is one of the most veritable money-makers in the media industry, since it can drive focus towards a certain segment of the market that it hopes to give focus to.

From home improvement, do-it-yourself guides, women’s, men’s, children’s, sectarian, opinion, features, essays, public awareness, public service, political, entertainment- you name it- magazine publishing can embrace it and present it to the public without the bat of an eyelash.

From the commercial standpoint, the broader market scope of a magazine the better, since this is undoubtedly one of the best venues to advertise and introduce new products.

On average, a person with active contact to mass media is exposed to no less than  five hundred advertising messages or materials in a day, most of which can be found in magazine publications printed regularly.

Magazine publishing’s versatility and dynamism has even adapted to the advent of online information technology, where it has even broadened its scope and distribution in a much more global scale with the propagation of the world wide web.

The wonders of magazine publishing gives us a clear and encouraging picture at how it will continue to proliferate regardless of the changes and challenges it faces, as long as it will continue to satiate the public with the need to be informed and be kept informed.

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